«I wish I had known all this stuff when I was working in Mexico.»

Gary Simon, President of Sigma Group and Former Executive with El Paso Energy

«This should be a textbook worth credit hours...it reads like an adventure novel.»

Peter D. Olsen, Ford Motor Company

«Very well written, both as prose and from the ripening of long experience.»

Doug Stuart, Ph.D.,Training Manager USA, IOR Global Services

«You’ve got a hit on your hands. It should be required reading for all MBAs at Harvard Business School.»

I.C. Bupp, Ph.D., former professor, Kennedy School of Government, Harvard University, and author of

«With U.S. and Mexico business leaders interacting more, both need to better understand subtle and not-so-subtle cultural differences.»

Grand Rapids Press

«Thank you, Ned, for a work that helps bridge the narrowing cultural space that still separates our countries. Your solid experience of doing business in Mexico and the United States permeates these pages.»

Miguel Leaman, Mexican Trade Commissioner, Chicago