«A seminal work, it puts a long overdue stake through the heart of profit maximization and all the harm this toxic idea has caused. Beautifully written, thoughtfully researched, a must read for nyone who cares about where we’re headed»

Seth Godin

«In this wise, and sometimes bracing, manifesto, he reveals how hidden assumptions about what matters have coarsened our culture and corroded our values. Then shows how to create organizations and institutions built less on maximizing financial gain and more on family, faith, and sustainability. This book is the conversation starter our world needs»

Daniel H. Pink, New York Times bestselling author of WHEN, DRIVE, and A WHOLE NEW MIND

«Audacious and elevating: a thought-provoking read for anyone who knows there’s more to life than accumulating wealth»

Adam Grant, New York Times bestselling author of GIVE AND TAKE, ORIGINALS, and OPTION B

«A fresh vision of a people before profit model that benefits all stakeholders. Preach on Yancey!!»

Simon Sinek, Optimist and New York Times bestselling author of START WITH WHY and LEADERS EAT LAST

«A beautiful, simple, important book. If we all follow its advice, the world will be a far better place for our children and grandchildren»

Tim O’Reilly, founder and CEO

«This bold, moving book explains why forging a more humane, equitable society depends on a fundamental shift not just in values, but in the very way we define what value is. This is urgent, actionable reading for how to start seeing the bigger picture and making real change»

Eric Ries, bestselling author of THE LEAN STARTUP

«This book is a gift to humanity ... If you’ve got future-fatigue, this book might be the perfect bedtime story to help you sleep at night»

Amanda Palmer, musician and bestselling author of THE ART OF ASKING

«Throughout history, societies have fallen for the fallacy that the world around them is how things are destined to be forever—only in hindsight do we see how wrong and short-sighted they were. This Could Be Our Future is a brilliant exercise in reasoning from first principles, challenging our assumptions about how the world must be»

Tim Urban, writer of WAIT BUT WHY

«Reading This Could Be Our Future should be a requirement for all who endeavour to build and lead humane organizations»

Jerry Colonna, author of REBOOT: Leadership and the Art of Growing Up

«Want to actually change the world for the better? Start here»

Sophia Amoruso, bestselling author of #GIRLBOSS