HBR Guide to Building Your Business Case (HBR Guide Series)
Raymond Sheen ; Amy Gallo (Bidragsyter)
Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get
the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. Les mer
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Paperback
Legg i
Paperback
Legg i
Vår pris:
175,-
(Paperback)
Leveringstid: Sendes innen 7 virkedager
På grunn av Brexit-tilpasninger og tiltak for å begrense covid-19 kan det dessverre oppstå forsinket levering.
Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get
the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always
easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching.
The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and
tools you need to make a strong case. You'll learn how to: * Spell out the business need for your idea * Align your case
with strategic goals * Build the right team to shape and test your idea * Calculate the return on investment * Analyze
risks and opportunities * Present your case to stakeholders
Raymond Sheen, PMP, is the president of Product & Process Innovation, a consulting firm specializing in project management,
product development, and process improvement. Amy Gallo is a contributing editor at Harvard Business Review and is the author
of the forthcoming HBR Guide to Managing Conflict at Work.