The world's best-selling global business strategy text, Peng's GLOBAL STRATEGY, 4E uses a reader-friendly approach to help
you master principles of strategic management from a truly global perspective. This edition emphasizes strategy around the
globe using evidence-driven explanations with the latest research. A conversational style emphasizes the story behind the
stories, while encouraging discussion. Timely debates address strategic issues, such as globalization versus de-globalization,
offshoring versus non-offshoring and social media freedom of speech versus censorship. You also examine building an antitrust
case against Big Tech and reducing income inequality via corporate social responsibility (CSR). Lively strategy-in-action
boxes and numerous cases -- including brief, to-the-point integrative cases written with today's time-starved students in
mind -- present current topics in every chapter.