Business Strategies of the Major Hollywood Film Studios (1929-2024)

 

Guy Di Piazza

Routledge Companion to Media Fandom

 

Melissa A. Click

The Business Strategies of the Major Hollywood Film Studios (1929–2024)

 

Guy Di Piazza

Pitch, Tweet, or Engage on the Street

How to Practice Global Public Relations and Strategic Communication

Kara Alaimo

Comparative Dynamics in the Comics Industry

Contrasting Cultures in France, Belgium, and the Netherlands

Rudi de Vries

Principles of Strategic Communication

 

Derina Holtzhausen

Nineteenth-Century Communications: A Documentary History, 1780–1918

Volume IV: Nation, Empire, Globe

Eleanor Hopkins

News, Inc.

Brand and Advocacy Journalism Across Media

David O. Dowling

Contemporary Cultural Tools for Identities in the Making

 

Federico Rudari

Schibsted

The Digital Transformation of a Nordic Media Giant

Ole J. Mjos

Curation in the Age of Platform Capitalism

The Value of Selection, Narration, and Expertise in New Media Cultures

Panos Kompatsiaris

Routledge Handbook of Lifestyle Journalism

 

Folker Hanusch

Globalization and Media in the Digital Platform Age

 

Dal Yong Jin

The Craft of Criticism

Critical Media Studies in Practice

Mary Celeste Kearney

Creating Responsible and Inclusive Fashion Brand Narratives

Theory and Practice

Emily Huggard

Now Media

The Evolution of Electronic Communication

Norman J. Medoff

Becoming a Public Relations Writer

Strategic Writing for Emerging and Established Media

Natalie T. J. Tindall

Routledge Handbook of Identity and Consumption

 

Ayalla Ruvio

Routledge Handbook of Indian Indie Cinema

 

Jayjit Sarkar

Psychology of Advertising

 

Bob M Fennis

Animation in Austria

An Almost Invisible Art

Florian Schmidlechner

Generative AI, Media, and Society

 

Katalin Feher

The Media Handbook

A Complete Guide to Advertising Media Selection, Planning, Research, and Buying

Helen Katz

Cultural Specificity in Transnational Television Drama

Welsh and German High-End TV

Elke Weissmann

Social Media Campaigns

Strategies for Public Relations and Marketing

Carolyn Mae Kim

Craft of Criticism

Critical Media Studies in Practice

Michael Kackman

Adam West as a Signature Role TV Star

 

Carl Sweeney

Worlding Tamil Cinema

 

Amrutha Kunapulli

Transnational Streaming Television

Reshaping Global Flows and Power

Joseph Straubhaar

The Psychology of Advertising

 

Bob M Fennis

The Routledge Handbook of Identity and Consumption

 

Ayalla Ruvio

Digital Media and Innovation

Management and Design Strategies in Communication

Richard A. Gershon

Kardashians

A Critical Anthology

Donna Lee Brien

The Routledge Handbook of Mobile Socialities

 

Annette Hill

Kedi

A Docalogue

Jaimie Baron

Creative Advertising Concept and Copy

A Practical, Multidisciplinary Approach

Georgia-Zozeta Miliopoulou

Chinese Films Abroad

Distribution and Translation

Haina Jin