Invisible Gorilla
And Other Ways Our Intuition Deceives Us
«
"Entertaining and illuminating"
Dan Ariely, New York Times bestselling author of Predictably Irrational"A riveting romp across the landscape of our psychological misperceptions."
Nicholas A. Christakis, Professor, Harvard Medical School"This book will delight all who seek depth and insight into the wonder and complexities of cognition"
Jerome Groopman, Recanati Professor, Harvard Medical School"breathtaking and insightful"
Richard Wiseman, author of Quirkology"Like its authors, the book is both funny and smart"
Joseph T. Hallinan, Pulitzer Prize winning author of Why We Make Mistakes"incredibly engaging…a must-read"
Elizabeth Loftus, author of Memory and Eyewitness Testimony"engaging, accurate and packed with real-world examples - some of which made me laugh»
If a gorilla walked out into the middle of a basketball pitch, you'd notice it. Wouldn't you? If a serious violent crime took place just next to you, you'd remember it, right? The Invisible Gorilla is a fascinating look at the unbelievable, yet routine tricks that your brain plays on you. Les mer
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If a gorilla walked out into the middle of a basketball pitch, you'd notice it. Wouldn't you? If a serious violent crime took place just next to you, you'd remember it, right? The Invisible Gorilla is a fascinating look at the unbelievable, yet routine tricks that your brain plays on you.
In an award-winning and groundbreaking study, psychologists Christopher Chabris and Daniel Simons asked volunteers to watch a 60-second film of a group of students playing basketball and told them to count the number of passes made. About halfway through, a woman dressed head to toe in a gorilla outfit slowly moved to centre screen, beat her chest at the camera, and casually strolled away. Unbelievably, almost half of the volunteers missed the gorilla.
As this astonishing and utterly unique new book demonstrates, exactly the same kind of mental illusion that causes people to miss the gorilla can also explain why many other things, including why:
honest eyewitness testimony can convict innocent defendants
expert money managers suddenly lose billions
Homer Simpson has much to teach you about clear thinking
Insightful, witty, and fascinating, The Invisible Gorilla closely examines the false impressions that most profoundly influence our lives and gives practical advice on how we can minimize their negative impact.
In an award-winning and groundbreaking study, psychologists Christopher Chabris and Daniel Simons asked volunteers to watch a 60-second film of a group of students playing basketball and told them to count the number of passes made. About halfway through, a woman dressed head to toe in a gorilla outfit slowly moved to centre screen, beat her chest at the camera, and casually strolled away. Unbelievably, almost half of the volunteers missed the gorilla.
As this astonishing and utterly unique new book demonstrates, exactly the same kind of mental illusion that causes people to miss the gorilla can also explain why many other things, including why:
honest eyewitness testimony can convict innocent defendants
expert money managers suddenly lose billions
Homer Simpson has much to teach you about clear thinking
Insightful, witty, and fascinating, The Invisible Gorilla closely examines the false impressions that most profoundly influence our lives and gives practical advice on how we can minimize their negative impact.
Detaljer
- Forlag
- HarperCollins Publishers Ltd
- Innbinding
- Paperback
- Språk
- Engelsk
- ISBN
- 9780007317318
- Utgivelsesår
- 2011
- Format
- 20 x 13 cm
Om forfatteren
Christopher F. Chabris and Daniel J. Simons won the 2004 Ig Nobel Prize in Psychology for Gorillas in Our Midst. Chabris is an Assistant Professor in the Department of Psychology at Union College in New York. He was formerly a Lecturer and Research Associate in the Psychology Department at Harvard. Simons is a Professor Department of Psychology and the Beckman Institute for Advanced Science and Technology at the University of Illinois. Both authors have had research published in top scientific journals with extensive media coverage worldwide.
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«
"Entertaining and illuminating"
Dan Ariely, New York Times bestselling author of Predictably Irrational"A riveting romp across the landscape of our psychological misperceptions."
Nicholas A. Christakis, Professor, Harvard Medical School"This book will delight all who seek depth and insight into the wonder and complexities of cognition"
Jerome Groopman, Recanati Professor, Harvard Medical School"breathtaking and insightful"
Richard Wiseman, author of Quirkology"Like its authors, the book is both funny and smart"
Joseph T. Hallinan, Pulitzer Prize winning author of Why We Make Mistakes"incredibly engaging…a must-read"
Elizabeth Loftus, author of Memory and Eyewitness Testimony"engaging, accurate and packed with real-world examples - some of which made me laugh»