AUTHOR HIRED: Books Forward
* Publicists: Angelle Barbazon and Brittany Kennell for digital.
* Press kit for the book, highlighting accolades of the previous and upcoming release
* Author-branding strategy for platform of women's growing strength and creativity in older age
* Pre-order campaign and national book blog tours
* Extensive social media campaign with positive aging and book influencers
* Facebook group cross promotions (Aging With Balance, Hot Flashes Cool Topics, Women Over 50, Cool Retired Women, and more)
* National lifestyle media, and outlets that reach women 45+ interested in the topics of aging, cultivating creativity, and strengthening their own voices
* Podcasts tour and advertising with major tastemakers in the field
* NetGalley and Goodreads promotions
* Trade publication reviews and literary awards
* Charles Schwab partnership and other promotional videos
* Virtual events with bookstores, positive aging groups, regional bookseller association, and other venues