The way you show up in digital spaces communicates your brand—whether you intend it or not. 

With the ease of digital communication at anyone’s fingertips and many professionals transitioning to work-from-home, the way an individual communicates online is more important than ever before. Keynote speaker and communication coach Dr. Ali Atkison’s latest guide for personal success, How’s Your Computer-side Manner? explains how to blend one’s “in-person” self with their digital self, in order to put their best foot forward in an ever-changing digital landscape. 

Digital communication is an absolute necessity for today’s working professionals—especially for those who may never meet their colleagues in person due to the rise in remote-work opportunities. Dr. Ali Atkison believes that it’s time to end the false delineation between who someone is in-person versus who they are online. Too many proceed with mistaken assumptions about what shapes their communication style and their communication choices, and without the clarity of why we do what we do, it is difficult to make more well-informed decisions. 

How’s Your Computer-side Manner? explores the 9 common mistakes today’s professionals often make in their digital communications—and the negative consequences that can result from those mistakes, from being left off of projects and out of meetings, to being placed on performance-improvement plans, to losing respect and a sense of community with colleagues. Dr. Atkison explains how these mistakes can happen and their impact, while providing easy-to-employ strategies for mitigating these mistakes and improving online communication.