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Cooking for Latinos with Diabetes (Cocinando para Latinos con Diabetes)

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2020 Title Catalog Mailing - cir. Les mer
Vår pris
263,-

(Paperback)
Leveringstid: Sendes innen 21 dager
På grunn av Brexit-tilpasninger og tiltak for å begrense covid-19 kan det dessverre oppstå forsinket levering.

Paperback
Legg i
Paperback
Legg i
Vår pris: 263,-

(Paperback)
Leveringstid: Sendes innen 21 dager
På grunn av Brexit-tilpasninger og tiltak for å begrense covid-19 kan det dessverre oppstå forsinket levering.

Om boka

Marketing Outline





Digital Advertising





Google search

Google Shopping Ads

Bing search

Bing shopping

Facebook






Direct Mail





2020 Title Catalog Mailing - cir. TBD

Direct Mail postcard - cir. 60,000






Email Campaign





Shop Diabetes consumer eNewsletter - cir. 200,000

Diabetes Foodhub eNewsletter -cir. 365,000






Advertising





Diabetes Forecast print 500,000 subscribers

Diabetes Forecast website (digital banner placement) - 500,000+ users, 1.1 million monthly page views.

Diabetes FoodHub digital banner and author spotlight - 400,000+ page views, 110,000 unique visitors

Ingram Advertising - Advance, themed flyers, e-publications & newsletters

Publishers Weekly print cir. 15,000

Library Journal print cir. 100,000






Public Relations





Press kit

Press release

Galley distribution

Short leads: regional and national blog and magazine articles pitch

Long leads: regional and national television appearances pitch, podcast pitch






Edelweiss Advertising and Marketing





Featured title

Monthly targeted newsletter

Review copies

Fakta

Om forfatteren

Olga Fuste has a Bachelor's of Science in Nutrition and Dietetics from the University of Puerto Rico, and a Master's of Science in Foods and Nutrition from the University of Washington, Seattle. She worked 30 years for Washington State University Extension as a faculty member with a foods and nutrition assignment for adults and youth in Pierce County, WA. Family, friends, and foods are important to the heart of Latin American kitchens, and food is central to the culture. However, diabetes is also a real concern. During her career working with families from many Latin American countries, the need for balancing favorite family foods and diabetes management became apparent to Olga, who has spent many years researching the core elements of Latin American foods and how to render their explosive flavors in healthy recipes.